Leadership Strategies in Magazine & Digital Publishing

Applications are now being accepted for 2012
Apply early - enrollment is limited

Program Dates: July 15-20, 2012

This year’s program will concentrate on: the recent changes in the digital environment and how to adapt to the changing landscape; how to transform traditional business and editorial strategies; successful models for utilizing the latest innovations in technology; and managing your staff in an uncertain economy and a time of unprecedented turmoil.

Among the many topics that will be covered in nearly 30 sessions are:

• The realities of the industry today and its prospects for the future
• Innovative business, marketing, and editorial approaches for multi-platform publishers
• Unleashing the power of content in a social world
• Managing organizational change and respecting the creative process
• Evaluating successful paid content models
• The new role of the editor and the publisher
• Publishing across borders and leveraging your brand
• Rethinking advertising and circulation in a digital world
• and many more...

Program speakers will include:

• Michael Clinton, President, Marketing & Publishing Director, Hearst Magazines
• Duncan Edwards, President & CEO, Hearst Magazines International
• Joseph Galarneau, Former Chief Operating Officer & Digital General Manager, Newsweek/Daily Beast Co.
• Nick Grudin, Strategic Partner Development Manager, Facebook
• Dorothy Kalins, Director, Dorothy Kalins Ink and Founding Editor, Metropolitan Home and Saveur
• Corby Kummer, Senior Editor, The Atlantic
• Cynthia Leive, Editor-in-Chief, Glamour
• Kevin McKean, Vice President & Editorial Director, Consumers Union
• Michela O’Connor Abrams, President, Dwell Media
• Richard Stolley, Senior Editorial Advisor, Time Inc.
• and many more. Read bios of 2011 speakers.

2012 Program Schedule – Coming Soon!
For application information, click here.  

2011 Program Schedule

Who Should Attend:
The Yale Publishing Course is designed for mid and upper-level publishing professionals, who work in magazine and new media companies of all sizes, including organizations such as associations, non-profit and government agencies, museums, and corporations that publish print or online material. Find out more.

What Participants Are Saying:

“A great experience that enabled me to interact with people who were equally passionate about publishing and the challenges we are facing. I look forward to more interaction with the global contacts I've made.”

                Anna Maguire, Owner, Digireado, Sydney, Australia

“The Course was structured so that a topic in which I am fluent was followed by subjects that I knew little or nothing about, which was perfect. There was never a moment where I was not anxious to start the next session. The presenters were all generous with their time and wealth of knowledge. I left the Course energized to get back to my office and put into practice what I had learned.”

        Christopher Donnellan, Executive Director, Rights & Permissions, Condé Nast Publications, New York, NY

Read more comments from past participants.