Leadership Strategies in Magazine Media
July 24-29, 2016

NEW! View the 2016 detailed program here and faculty biographies here.

The magazine media industry continues to see declining print ad revenue and further loss of subscription fees. Even in these volatile times, opportunities abound through diversified revenue streams, such as events, paid content, native advertising, video, and e-commerce.


During the Magazine Media course, you will learn directly from leaders in the industry, like past faculty members Cindi Leive (Glamour magazine), Richard Stolley (People and Time, Inc.), Michael Clinton (Hearst Magazines), Eric Harris (BuzzFeed), and Kevin Delaney (Quartz) to name a few. View the 2016 faculty here.

Past Magazine faculty || 2015 Magazine faculty || Course Advisors

Cindi Leive, Glamour

Practical Take-Aways

Participants of the 2016 Magazine Media program can expect to learn about:

  • Implications of cultural change for management, staff, and personal career development
  • Expanding your brand across multiple platforms including video, podcasts, and live events
  • Innovative ways to connect with readers and find new sources of revenue
  • What everyone needs to know about native and programmatic advertising and how to combat ad blocking
  • Creating content in the mobile age
  • Why content and the editorial message are still the heart and soul of magazine media's future
  • How content, community, and commerce are linked and driven by technology
  • Case studies of innovation from magazine media companies of all sizes 
  • And much more.

Dorothy Kalins, Dorothy Kalins Ink; Dick Stolley, People, Life and Time Inc.

Past Magazine sessions include: Monetizing, Syndicating, and Using Your Content to its Full Potential, How To Edit A Brand, Managing Organizational Change, and Building a Global Print Business While Pivoting to a More Digital Future. View the 2016 detailed program here.

Past Magazine sessions || 2015 program


The YPC experience will take you behind industry closed doors and will provide you with insights and leadership skills to successfully navigate publishing’s challenging landscape. See what past participants thought of their YPC experience: Testimonials.

What an incredible, truly immersive experience! Everything is planned just right - from the speakers themselves, to the pacing of the topics, to the timing of the sessions. In those five days, I got a career’s worth of excellent insight, advice, and amazing connections.
— Ann Taylor Pittman - Executive Editor of Food - Cooking Light (YPC 2015 alum)


Videos || Photos

Listen to faculty members and participants describe their transformative experience at the 2015 Yale Publishing Course (YPC) Magazine Media program (July 12-17, 2015).